TBT: Lakeland and Strawberries

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#TBT It's strawberry time! Lakeland's long history with this juicy fruit includes cultivation and transportation. Marketing with crate labels served to draw attention to not only the product but to the place as well. This label, featuring the beautiful Lake Mirror Promenade and Civic Center, helped to promote the City of Lakeland. . . . #Strawberries #throwbackthursday #cratelabels #lakemirror #promenade #vintageadvertisement #vintageart #vintage #retroart #florida #Lakeland #civiccenter #transportation #LakelandHistory #SpecialCollections #LakelandHistoryRoom

A post shared by Lakeland Public Libraries (@lakelandpubliclibrary) on Mar 15, 2018 at 12:15pm PDT

When built in the 1920s, the Lake Mirror loggia and promenade were known as the Civic Center.