Pelican’s Snoballs, a New Orleans-style shaved ice chain, is setting up shop in the South Florida Avenue building across from Southgate that used to house Crumb & Get It. Site work includes fresh paint in the corporate colors outside and new drywall inside.

The North Carolina-based company has 165 locations in 14 states, mostly in the Southeast; its seven Florida sites include Auburndale and Winter Haven.

Crumb & Get It,  a specialty bakery, closed Dec. 31 after three years at 2510 S. Florida Ave. The owners posted on Facebook in January that they were looking for somebody to buy the name, recipe, equipment and relocate the business.

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Barry Friedman founded in 2015 as the culmination of a career in print and digital journalism. Since 1982, he has used the tools of reporting, editing and content curation to help people in Lakeland understand their community better.

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